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Digital Marketers You Can Trust!

Digital Expertise, Authority & Trust!

Those who Talk the Talk / / Walk The Walk

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E-A-T stands for Expertise, Authority & Trust.

Google recently added another ‘E’ for experience, but I prefer the simpler acronym. Throughout this website, you will find bio’s for some of the best digital specialists in the game. These people have taken a lot of time to build out their E-A-T. For more information on E-A-T look no further than Lily Ray’s amazing breakdown. Below you will find biographies broken out by the different digital topics including SEO, Digital Marketing, Paid Ads, Analytics & Content.

The goal of this website is to highlight these awesome people and the great work they have out there. Learn more about the people in our industry and how we can continue to support them as they build their E-A-T! The site and profiles are built by Mike Ginley, mainly by reaching out to contacts through Twitter and LinkedIn.

If I am missing anyone on the site or you have a recommendation please reach out on Twitter.

Meet Someone You May Not Know

Check out their profile. Give them a follow. Share some of their work.

Ashwin Balakrishnan

Ashwin Balakrishnan

Ashwin Balakrishnan is the Head of Marketing at Optmyzr where he’s responsible for developing the brand through growth, content, and product marketing.

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Articles

Working Toward Alignment

Successful communication occurs when there’s an authentic connection between the speaker and the audience. This phenomenon, known as neural entrainment, is challenging to achieve.

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Learn from Some Amazing People!

There are a lot of great people in our industry that love to help others.

Learn more about them and why you should give them a follow!

Search Engine Optimization

Isaline Muelhauser
SEO

Isaline Muelhauser

Isaline Muelhauser is an SEO Consultant at Pilea.ch, a boutique consulting company located in Lausanne, French-Speaking Switzerland.

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Daniel Cheung
SEO

Daniel K Cheung

Daniel K Cheung is a SEO Manager at Adobe. In this role, I oversee the organic growth of Adobe Experience Cloud across APAC and Japan.

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Gabriella Sannino
SEO

Gabriella Sannino

Gabriella Sannino – Founder and Owner of Level343, LLC an International SEO and marketing company If you’re a woman in the industry, don’t be afraid to speak up and share your ideas and opinions.

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John Vantine
SEO

John Vantine

John Vantine is Director of SEO at GoodRx. In this role, I lead a team of amazing SEOs, own the holistic SEO roadmap for all GoodRx products, and work cross-functionally to educate about SEO and evangelize best practices across product, design, engineering and BI.

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Anna Matviienko
SEO

Anna Matviienko

Anna Matviienko is a Technical SEO Manager at the iGaming industry. In this role, I focus on auditing and monitoring technical SEO aspects on international sites, while also defining the global technical SEO roadmap to ensure the timely rollout of new features.

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Andy Frobisher
SEO

Andy Frobisher

Andy Frobisher is a freelance SEO consultant, and formally the Head of SEO at Digitaloft. In this consultancy role he is responsible for the strategy and delivery of SEO for his clients.

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Digital Marketing

Jon LaFerriere
Digital Marketing

Jon LaFerriere

Jon LaFerriere is the Principal Consultant at Rare Dog Marketing Co. confidently crafting versatile digital marketing campaigns using channels like SEO, SEM, social media, email, and content.

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Katherine Watier Ong
Digital Marketing

Katherine Watier Ong

Katherine Watier Ong is the owner of WO Strategies LLC, a boutique organic traffic consultancy. WO Strategies is DC-based organic traffic marketing partner and trainer to primarily science-based, enterprise-sized organizations.

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Barb Davids
Digital Marketing

Barb Davids

Barb Davids is the owner of Compass Digital Strategies LLC. I help small businesses get more website traffic and leads through SEO and content marketing.

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Tom Wright
Digital Marketing

Tom Wright

Tom Wright has been in Digital Marketing for 13+ years. I started in SEM then moved to SEO. From there, I become involved with Analytics and Personalization.

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Jamar Ramos
Digital Marketing

Jamar Ramos

Jamar Ramos is a multichannel digital marketer currently doing part time consulting for start ups. In this role I help new companies build a solid digital marketing foundation, then layer on multi-channel initiatives to add several touchpoints to their customer experience. I’ve been working in the field for eleven years.

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Paid Ads

Andrew Wirtz
Paid Ads

Andrew Wirtz

Andrew Wirtz is an expert Google Ads freelancer and Owner of Geode Marketing, a paid search digital marketing agency. I work with a variety of industries, ranging from lead generation to ecommerce with budgets from $1k-$1M a month.

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Veronica Ruiz Morcillo
Paid Ads

Veronica Ruiz Morcillo

Veronica is a Paid Media consultant with nearly 11 years of experience in both in-house and agency settings, across a range of established and start-up environments.

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Dii Pooler
Paid Ads

Dii Pooler

Dii Pooler is the Founder and Lead Strategist at Pooler Digital, a consultancy specializing in paid search strategies.

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Navah Hopkins
Paid Ads

Navah Hopkins

A veteran of the digital marketing industry, Evangelist for Optmyzr, VP of the Paid Search Association, judge for digital marketing awards, and international speaker.

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Greg Finn
Paid Ads

Greg Finn

Greg Finn is Head of Performance at Cypress North. In this role I oversee all digital marketing campaigns and ensure that clients are seeing success across initiatives.

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Analytics

Ben Luong
Analytics

Ben Luong

Ben Luong is a Freelance Google Analytics Consultant. I specialise in Google Analytics 4 (GA4), but my expertise extends to any analytics platform.

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Greg Bernhardt
Analytics

Greg Bernhardt

Greg Bernhardt is a Sr. SEO Specialist at Shopify with over 20 years of experience. In this role I research and test new growth levers for SEO. I also develop many internal SEO tools using Python and perform deep analysis to uncover issues and opportunities.

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Brie E Anderson
Analytics

Brie E Anderson

Brie E Anderson is the Owner of BEAST Analytics. She has been working with companies of all sized increase their return on marketing investments for the last 10 years.

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Dana DiTomaso
Analytics

Dana DiTomaso

Dana is Founder & Lead Instructor at KP Playbook and President & Partner at Kick Point, where she helps people and teams do better marketing.

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Marco Giordano
Analytics

Marco Giordano

Marco Giordano is an SEO Specialist and Web/Data Analyst working as a Freelance Consultant and as an in-house at Sika Technology AG.

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Content

Allison Lee
Content

Allison Lee

Allison Lee is the Editor-in-Chief at Wix. In this role, she oversees the editorial strategy behind Wix’s largest online publication.

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Kyle Marino
Content

Kyle Marino

Kyle Marino is a Senior Content Strategist. In this role I have worked with enterprise clients to improve engagement and visibility through their content offerings.

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Deborah Oyewole
Content

Deborah Oyewole

Deborah Oyewole is a freelance content writer for SaaS and Tech brands, specializing in the Martech, Productivity, Edtech, and CRM niche.

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Minnie Mururi
Content

Minnie Mururi

Minnie is an experienced SEO content writer & strategist and the founder of Witty Content Writers. She is on a mission to help businesses have visibility on the SERP and drive qualified traffic.

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Amy Aitman
Content

Amy Aitman

Amy Aitman is a content operations executive with two decades of communications, marketing and content strategy experience. Currently the COO for Venture 4th Media.

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Web Development

JL Faverio
SEO

JL Faverio

JL Faverio is a Web and SEO Expert at Small Business Fanatics. In this role, I develop, manage, and maintain WordPress websites while optimizing them for search engines.

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