Montserrat Cano
International SEO & Project Manager | 20+ Years
About
Who is Montserrat Cano?
- 20+ years´ experience working as an International SEO & digital marketing and project management, currently consulting for global brands.
- I enjoy sharing knowledge speaking at events and mentoring other professionals.
- I once met a (real) queen!
Montserrat Cano has 20+ years´ experience working as an International SEO & digital marketing and project management, currently consulting for global brands.
In this role, I help businesses connect the dots to thrive in the online space and in their target markets, offering personalised, specific expertise in SEO and broad digital marketing strategy. I work mostly in English language, but also Spanish and some French.
Effective project management and versatility are the common denominators in my career, whether in ecommerce or Saas, across the financial sector, technology publishing, travel, industrial or public to name some of my industry experience. I have enjoyed working in both SEO/ broad digital for products and services, learning how SEO and other channels can work together in different business situations, which has enabled me to apply that knowledge across different projects successfully.
I enjoy sharing knowledge speaking at events and mentoring other professionals. Food, art, music and theatre also get me excited outside of work.
Advice For Anyone Joining The Industry
There are two pieces of advice I would give.
- Keep an open mind when learning, so that you´re able to filter and figure out what works best for you.
- Find a mentor as early as possible to help shape your career and make sense of all that´s happening in the industry. If you´re a woman in SEO, don´t hesitate to join Women in Tech SEO, a safe community to help you learn and advance in your career.
Areas Of Interest
My key areas of interest and expertise are
- SEO (international & technical)
- Product
- Project
I love handling the challenges that each one has.
Education, Awards, Certifications
- Ambassador to Google´s Women Techmakers programme
- BA in Linguistics (English and French)
- CAP (compulsory teaching certificate in Spain)
- Translation certificate
- PRINCE2 project management cert
- Marketing and Public Relations diplomas
- Various digital, analytics, product courses
- Leadership courses
Affiliations & Past Work
Open to both consulting and long-term, full-time work. Please reach out on my website montserrat-cano.com.
Published Work & Inclusions
- Executing SEO Project Management ft Montse Cano – Rankable Ep. 82
- Audit your website frequently – with Montserrat Cano
- SEO: Master Your Website Migration with Montserrat Cano (episode 147)
- International website migrations: Challenges and solutions
- 3 Common Mistakes to Avoid when Managing Projects
Any Results/Highlights From Your Work You Want To Promote? Any Impact You’re Proud Of?
The aspect that I am most proud of is the educational aspect of my work, because colleagues and bosses have seen how digital and SEO can benefit them in their current roles and careers, as opposed to being an obstacle. This has contributed to the success of campaigns and projects internationally.
I expect to help make a difference as an ambassador to Google´s Women Techmakers programme.
Favorite Articles/Publications You Share/Follow
- Tom Critchlow´s newsletter, The SEO MBA
- WTSEO newsletter
- Adam Gent´s The SEO Sprint
- Danny Denhard´s Must Reads newsletter
- Various blogs on technical SEO, such as the Onely blog
- Instagram accounts travel and chefs: Massimo Bottura, Chef Bosquet, Jordi Cruz, etc
Cool Fact
I once met a (real) queen! One of those odd things that happened during 2020
Favorite Food And/Or Restaurant
This is a difficult one. Aside from Spanish, I love Japanese, Vietnamese, Lebanese and Turkish
