Sammy Rodrigo
Owner + Paid Ads | 8+ Years
About
Who is Sammy Rodrigo?
- Owner of Sammy Jane Marketing.
- I specialize in Meta ads and creative strategy for ecommerce brands in the health, wellness, sport, and consumer goods niches.
- I love hiking so much that I even wrote a book about it, Solo Hiking: Unexpected Lessons From Hiking Alone.
Sammy Rodrigo is the Owner of Sammy Jane Marketing. 8 years in digital marketing, with 5 years focused on Meta ads and Google ads.
I specialize in Meta ads and creative strategy for ecommerce brands in the health, wellness, sport, and consumer goods niches.
I used to work at a big agency that overloaded everyone with work, and quickly realized that wasn’t for me. Now it’s my passion to work directly with brand owners and give them the attention and care they deserve. As creative has become the kingpin of Meta ads success, I offer creative strategy and UGC creator sourcing alongside Meta ad management. I enjoy building genuine relationships with the brand owners I work with and working together to reach their goals.
Outside of work, my husband Bill and I call Colorado home but spend much of the year as digital nomads, working remotely from other states and countries (find us on IG @sammyandbillgo). We love pickleball, swimming, hiking, cooking, roadtripping, time with family and being outside. As a true Coloradan, I love hiking so much that I even wrote a book about it, Solo Hiking: Unexpected Lessons From Hiking Alone.
Advice For Anyone Joining The Industry
- You have to find a community to support you, especially if you’re freelancing or running your own business alone. The communities I’ve joined have been my foundation to keep me going and always be there to ask questions.
Areas Of Interest
- The creative strategy behind successful Meta ads is so fascinating! It’s always changing, but the core is it needs to tell a story and grab someone’s attention.
Education, Awards, Certifications
- B.S. of Business Marketing from Colorado State University
- Motion Creative Strategist Certified
- Foxwell Founder Media Buyer Certified
- Meta Media Buyer Certified
Affiliations & Past Work
- MudGear, Seedboy, Garage Golf, Strong Core Mama, CaddyDaddy Golf, Make-A-Fort, Advice for Life, Skylark Indoor Golf Club, Arizona Lobbying, Christian Planner
- If you’re looking for a strategic partner to scale your brand’s revenue through Meta ads’s and creatives, we’re accepting new clients and would love to chat.
Any Results/Highlights From Your Work You Want To Promote? Any Impact You’re Proud Of?
- Scaled an Ecommerce’s profit from ads by 1,056% in 12 months
- A brand came to me with the main goal to drop their CPA by 30% and I was able to accomplish this in our first 30-days together
- Transformed a brand’s Meta ad performance and Shopify revenue by increasing their creative output by 250%, which lowered CPA by 45% and raised their Meta conversion rate from 2.7% to 6.2%
- We donate a portion of all profits to NeverThirst, an organization that brings clean and living water to remote, underserved communities across Asia and Africa.
Favorite Articles/Publications You Share/Follow
Are you interested in speaking? At conferences, podcasts, webinars, college course, etc.
- Yes, I would be open to speaking about Meta ads, creative strategy, and UGC creator sourcing
First Job
- My first job was a lifeguard for 3 summers! I loved being outside and around the water.
Cool Fact
- I’m a huge national park lover with the goal to hit all 63 major parks. So far I have visited 34 US National Parks and aim to see more every year!
Favorite Food And/Or Restaurant
- Fried chicken & pizza
Birthday
- August 29
Other Greats!
Articles
How to Properly Hire a Digital Marketing Consultant or Agency
How to Hire a Digital Marketing Consultant or Agency (Without Wasting Money). A No-Fluff Guide for Business Owners Who Are Done Getting Burned.
Getting the Perfect 100 on PageSpeed Insights
Core Web Vitals are far from overrated. They are actually underrated and relatively simple to optimize, especially if you carefully choose your tech stack.
Get More Google Reviews For Your Local Business – Free Templates
Get More Google Reviews For Your Local Business – Free Templates. Quick and easy way to get more reviews for your business.
How to Receive, Interpret, Implement, and Reject Feedback
Learn why we resist feedback—and how to turn even harsh criticism into real growth. Discover practical strategies to manage triggers, ask better questions, and build action plans that help you improve personally and professionally.
How to Build Resilience as a Digital Marketer
We’re gonna talk about how to build that resilience as a digital marketer. Check it out now!
A Realistic List of Some of The Best Technical SEOs
LLMs are impressive, no doubt about it, but they are not always the most accurate. Let’s debunk some of their claims about the best SEO’s in the game.





