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Pablo Villalpando

SEO Manager | 9+ Years

About

Who is Pablo Villalpando?
  • I focus on Technical and Content SEO.
  • I’ve been in the industry for 9 years. Hello Penguin 3.0 🐧 šŸ‘€
  • I love helping small businesses grow, create jobs, and improve their local communities. Outside of work, I enjoy live music.

I’ve spent years in SEO, working with both local family-owned businesses and larger brands, and I’ve seen firsthand how visibility drives impact. With Sandy Eggo SEO, I’m focused on making that impact twofold: helping small businesses thrive while investing directly in community growth.

I believe businesses should show up for their community—in real dollars and real action. That philosophy inspired me to build the Sandy Eggo SEO Referral Program, where referrals don’t just grow businesses—they also fuel social good.

When someone introduces a small business to us and they become a client, we give $500 cash as a thank-you. Beyond that, every engagement helps fund initiatives at the core of our mission:

ā¤ļø 20% of all proceeds go to local nonprofits

ā¤ļø The Future Humanitarians Scholarship supports student activists

ā¤ļø Websites for Changemakers uplifts mission-driven organizations

If a referrer doesn’t need the cash, they can direct it to their favorite nonprofit—turning a simple introduction into momentum for someone who needs it most.

Outside of client work, I’m passionate about giving back through philanthropy, scholarships, and nonprofit partnerships. My goal is to make sure SEO not only moves the needle for businesses but also sparks change where it matters most.

Want to help a neighborhood brand get found and make a local difference? Make a referral.

I Am Available For Freelancing!

Please Reach Out To Me On My Social Channels Or Website.

Advice For Anyone Joining The Industry

  • Get your hands dirty! Learn how to build, break, and fix websites. Don’t be afraid to fail and always experiment.
  • SEO can be an intimidating and homogeneous workplace. Find a community like Latin@s in Tech, Women in Tech SEO, or Neurodivergents in SEO where you feel supported by like-minded peers.

Areas Of Interest

Content

Education, Awards, Certifications

Education:

  • B.A. in Sociology from CSU, Chico

Awards:

  • Performance and Results – Edgie Award (BrightEdge)
  • Best Use of Search – B2B (Global Search Awards, 2021)
  • Young Customer Service Professional of the Year (2018)

Certificates:

  • BrightEdge Certified Professional (BrightEdge)
  • Content Marketing Mastery (DigitalMarketer)
  • Analytics and Data Specialist (DigitalMarketer)
  • Search Marketing Specialist (DigitalMarketer)
  • Customer Value Optimization Specialist (DigitalMarketer)
  • Optimization and Testing Specialist (DigitalMarketer)
  • Google Mobile Sites Certification (Google)
  • Google Analytics Certification (Google)

Affiliations & Past Work

Open to freelance

  • Generation Tux
  • Meta
  • Victorious SEO
  • V Digital Services
  • Digital Current

Published Work & Inclusions

Any Results/Highlights From Your Work You Want To Promote? Any Impact You’re Proud Of?

Favorite Articles/Publications You Share/Follow

Ahrefs blog is great but following top SEO leaders on LinkedIn is even better so you can get a lot of context and commentary on industry changes. Here are my favorite:

Cool Fact

I did SEO for The Hulk (Mark Ruffalo / thesolutionsproject.org).

Favorite Food And/Or Restaurant

Street tacos from Tijuana 🌮

Birthday

June 1st

Meet Chia!

Chia

Other Greats!

Articles