Riley Hope
Founder + SEO | 7+ Years
About
Who is Riley Hope?
- Founder of THEY’RE, dedicated to keeping small businesses alive and thriving.
- Supports small businesses, creatives, outsiders, and social enterprises through SEO efforts.
- Enjoys cooking, travelling, getting involved in the local community, and long walks with her chihuahua.
Riley Hope (Vega) is the founder of THEY’RE (she/her/they/them). Riley supports small businesses, creatives, outsiders, and social enterprises through SEO efforts. THEY’RE aims to help create digital equity through providing SEO to these disadvantaged groups. Riley, when not in front of a computer, enjoys cooking, travelling, getting involved in the local community, and long walks with her chihuahua.
Advice For Anyone Joining The Industry
- Stick and outline your morals.
- Don’t work for cheap or free.
- Have patience for yourself and others.
- Learn everyday.
- There’s a million ways to bake a cake, you might as well bake a cake you like.
Areas Of Interest
- On-Page, small Technical- especially for small businesses/non-profits
Education, Awards, Certifications
- MSc in Social Enterprise from the University of Stirling – Dissertation on SEO
- BA in Interdisciplinary Studies from UCF – Thesis on SEO
Affiliations & Past Work
- Open to freelance/business
Published Work & Inclusions
- How AI Will Change SEO for Self-Creators – The SEO Rant
- How to Make SEO Affordable – The SEO Rant
- Riley Hope On Ethics in SEO & Automotive SEO : Vlog #154
- SEO reporting for SMBs – Search With Candour SEO podcast
- Riley Hope on using SEO as part of a COVID recovery for SMBs | Listen Notes
Favorite Articles/Publications You Share/Follow
First Job
- Turner Web Services/SEO Intern at 17
Cool Fact
- I was thrown off my car as it was being stolen at my friend’s concert (after having a tattoo of their band)- been down to help artists since day one!
Favorite Food And/Or Restaurant
- Waffle House in the USA, anywhere that overfries fish and chips and gives extra malt vinegar in the UK/IE
Birthday
- June 14 – Double Gemini
Meet Enchilada (Lada for short, Piggy for a nickname)
Other Greats!
Articles
How to Receive, Interpret, Implement, and Reject Feedback
Learn why we resist feedback—and how to turn even harsh criticism into real growth. Discover practical strategies to manage triggers, ask better questions, and build action plans that help you improve personally and professionally.
How to Build Resilience as a Digital Marketer
We’re gonna talk about how to build that resilience as a digital marketer. Check it out now!
Get More Google Reviews For Your Local Business – Free Templates
Get More Google Reviews For Your Local Business – Free Templates. Quick and easy way to get more reviews for your business.
A Realistic List of Some of The Best Technical SEOs
LLMs are impressive, no doubt about it, but they are not always the most accurate. Let’s debunk some of their claims about the best SEO’s in the game.
5 Unpopular B2B SaaS Content Strategies That Drive More Product Signups
5 Unpopular B2B SaaS Content Strategies That Drive More Product Signups. Learn more from Deborah Damilola!